Download e-book for kindle: Judging a Book by Its Cover: Fans, Publishers, Designers, by Nickianne Moody,Nicole Matthews

By Nickianne Moody,Nicole Matthews

How do books allure their readers? This assortment takes a more in-depth examine publication covers and their function in selling revenues and shaping readers' responses. Judging a e-book via Its hide brings jointly prime students, many with adventure within the publishing undefined, who learn the selling of renowned fiction around the 20th century and past. utilizing case stories, and grounding their discussions traditionally and methodologically, the participants deal with key issues in modern media, literary, publishing, and company experiences with regards to globalisation, the correlation among textual content and photo, identification politics, and reader reception. subject matters comprise e-book covers and the net book place; the hyperlinks among books, the song undefined, and picture; literary prizes and the marketing of books; subcultures and revenues of younger grownup fiction; the canopy as a signifier of literary worth; and the selling of ethnicity and lesbian pulp fiction. This fascinating assortment opens a brand new box of enquiry for students of ebook heritage, literature, media and conversation reports, advertising, and cultural studies.

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Judging a Book by Its Cover: Fans, Publishers, Designers, and the Marketing of Fiction by Nickianne Moody,Nicole Matthews

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